Wrap a measuring tape snugly around your ribcage, just under your bust. Keep it level.

Step 2: Measure Your Bust

Measure around the fullest part of your chest. Keep the tape comfortably snug — not tight.

Step 3: Calculate Cup Size

Subtract your band measurement from your bust measurement.

The difference typically corresponds to cup size:

• 1 inch = A
• 2 inches = B
• 3 inches = C
• 4 inches = D
  (And so on.)

Keep in mind: This is a guide, not a guarantee. Trying bras on is still essential.

The Bigger Takeaway

The fact that so many people resonated with Kenzie’s viral video shows something important: bra fitting education isn’t as common as it should be.

Taking the time to:

• Re-measure
• Try new styles
• Reassess your fit

Can dramatically improve daily comfort.

Because at the end of the day, a bra should support you — not distract you.

And if you’ve been uncomfortable for years thinking it’s “normal”… it might just be the wrong size.